How Applied Food Sciences’ green tea extract is unlocking organic energy drinks

Mar 8, 2016 | AFS News

1 minute to read

According to a recent Mintel report, energy drinks are not slowing down, in fact, they are expected to have excellent growth through 2019. Part of the reason energy drinks remain one of the only categories in beverage to continue sustained growth is that they are evolving. “Clean Energy” is the latest advancement in the category, where consumer demand has sparked an interest in more natural and recognizable ingredients with added health benefits. What most consumers don’t know is that clean energy drinks are difficult to create. Using organic ingredients and natural extracts can create a major challenge in the sensory profile. Fortunately, with advancements in technology, Applied Food Sciences, Inc. (AFS) is demonstrating how to bring “Clean Energy” into action with their newest ingredient PurTea™, an organic green tea extract standardized for caffeine and catechins…

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