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AFS - Applied Food Sciences, Inc
Energy + Focus

AmaTea® Max

nootropic energy

PurCaf®

organic caffeine

AmaTea®

organic guayusa extract

Java.G®

green coffee extract

PurTea®

organic caffeine

Functional Flavor

PurGinger®

organic ginger extract

PurTurmeric™

organic turmeric extract

CoffeeFruit

cascara coffee cherry extract

Nutritional Actives

PurC®

organic vitamin C

GCA®

green coffee extract

Preventium®

potassium d-glucarate

Plant Protein

PurHP-75™

organic hemp seed protein

Ingredient Technology

CleanStream™

organic microbeadlet curcumin

ABOUT US

NEWS

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AFS News

Hemp
Plant Baked Protein: A Bright Future for Hemp Seed

Plant Baked Protein: A Bright Future for Hemp Seed

Protein plays a substantial role in baked goods. Beyond adding nutritional value, protein conditions dough, provides structure, retains moisture, and enhances texture. Therefore, as plant-based ingredients take the place of traditional animal proteins, formulation...

Anything but CBD – The Real Opportunity in Hemp

Anything but CBD – The Real Opportunity in Hemp

Picture this – by 2030, the licensed land to grow hemp expects to increase to over 9M acres.[i] But experts predict nearly 80% of the future allocation will go towards grains, not CBD! It is quite a contrast to our current state of affairs, where we dedicate more than...

The Heart of Plant Based Meats

The Heart of Plant Based Meats

No disrespect to the original veggie burgers, but consumers may never settle for dry, spongy patties again… not after trying an Impossible Burger. The bar is set on what is forecasted to be an $85 billion industry by 2030.

Big Opportunity for Hemp Heart Oil

Big Opportunity for Hemp Heart Oil

Let this sink in for a moment. In only a little over a year after passing the 2018 Farm Bill, the US had issued nearly 20,000 licenses to grow hemp, and firms had committed over 500,000 acres of land to its use.[i] By the end of 2019, the 479% growth in licensed acreage was almost entirely dedicated to targeting only one part of the plant – The aerial leaves and buds used to extract phytocannabinoids for CBD products.

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The story of guayusa

We want to share our story about the broader impact that sourcing botanicals can have on communities. This article tells the story of a novel Amazonian tea and its incredible impact on the indigenous people that produce it. What is Guayusa?  Guayusa ("gwhy-you-sah") is a caffeinated holly species that grows only in the upper Amazon basin of Colombia, Ecuador, and Peru. Historical records suggest that leaves from guayusa have been...

Five Functional Ingredients that Stand Out on the Shelf

What draws people to certain products over others? Brands only have seconds to grab a consumer's attention on the shelf, and added functionalities only help influence their purchasing decisions. Consumers want to thrive with the products they love, and as a result, just about every food group is trying to enhance what it brings to the market. Supporting this trend, ingredient innovator Applied Food Sciences (AFS) is developing...

Anything but CBD – The Real Opportunity in Hemp

Anything but CBD – The Real Opportunity in Hemp

Picture this – by 2030, the licensed land to grow hemp expects to increase to over 9M acres.[i] But experts predict nearly 80% of the future allocation will go towards grains, not CBD! It is quite a contrast to our current state of affairs, where we dedicate more than...

Big Opportunity for Hemp Heart Oil

Let this sink in for a moment. In only a little over a year after passing the 2018 Farm Bill, the US had issued nearly 20,000 licenses to grow hemp, and firms had committed over 500,000 acres of land to its use.[i] By the end of 2019, the 479% growth in licensed acreage was almost entirely dedicated to targeting only one part of the plant – The aerial leaves and buds used to extract phytocannabinoids for CBD products.

Plant Baked Protein: A Bright Future for Hemp Seed

Plant Baked Protein: A Bright Future for Hemp Seed

Protein plays a substantial role in baked goods. Beyond adding nutritional value, protein conditions dough, provides structure, retains moisture, and enhances texture. Therefore, as plant-based ingredients take the place of traditional animal proteins, formulation expectations must continue to evolve. The opportunity for plant-based protein in baked goods is undeniable. Grocery sales of...

Solving the Caffeine Paradox

Caffeine helps us stay alert and focus but can also cause anxiousness that makes it hard to… well, focus – a contradiction that has inspired further research.

The Heart of Plant Based Meats

No disrespect to the original veggie burgers, but consumers may never settle for dry, spongy patties again… not after trying an Impossible Burger. The bar is set on what is forecasted to be an $85 billion industry by 2030.

Industry News

Five Functional Beverage Trends in 2022

Supply chain issues, longer lead times, and labor shortages are currently an industry-wide challenge. During these difficult times, it can be easy only to pay attention to immediate demands and forget to focus on what's next. Yet, continuously improving and innovating...

5 Notes from Vitafoods Europe 2019

5 Notes from Vitafoods Europe 2019

Europe has a lot to offer the natural products industry and at the Vitafoods Europe Show held every year in Geneva, Switzerland, many of the latest EU innovations are on display.  For Applied Food Sciences (AFS) participating in this show is an important avenue to connect with customers from all over the world. While it is a...

Winning in the Early Stages of Craft Spirits

While many beverage brands will succeed or fail within their first two years, whiskey will be slowly aging in barrels.  To have success in craft spirits, a now nearly four-billion-dollar industry, it is worth the wait.  For up and coming Longtucky™ Spirits, the solution for this waiting game is to perfect the tasting room experience by creating a memorable...

Organic, functional innovation essential for energy drink and shot growth

During the past decade or so, the energy drinks and shots category has experienced solid growth. In 2016, wholesale dollar sales for energy drinks grew 7.3 percent to $7.8 billion, according to Roger Dilworth, senior editor at New York-based Beverage Marketing Corporation (BMC). Energy shots, on the other hand, experienced 2 percent wholesale dollar sales...

Tech Experts Launch Free-Flowing Curcumin

Tech Experts Launch Free-Flowing Curcumin

Downtime… The Struggle is Real Working with traditional curcumin ingredients can be a manufacturer’s nightmare because turmeric causes caking in production lines and stains equipment.  In fact, due to the drastically lengthier cleanup times, some companies refuse to take on turmeric projects altogether.  Production runs involving traditional turmeric extracts can incur post-production clean times that are 5 to 6 times longer...

Applied Food Sciences Secure Patent for Producing Guayusa Extract

28 Mar 2017 --- Applied Food Sciences, Inc. (AFS) has announced it is now the exclusive owner of a process patent that covers the production of enriched natural guayusa, from a single source plant, containing antioxidants, amino acids and caffeine. Guayusa is a caffeinated leaf of the holly species that grows only in the upper Amazon, and the purpose of this process patent is to create a highly water-soluble energy ingredient for a...

AMATEA Guayusa Tea Extract – Applied Food Sciences Caffeine Leaf?

AMATEA Guayusa Tea Extract – Applied Food Sciences Caffeine Leaf?

Article by: Supplement Police Guayusa or ‘Ilex guayusa’ as it is commonly referred to as in the amazon rainforest, is a species of tree from the family of the ‘holly genus’ plants. In terms of specific regionality, the leaves are naturally found as well as cultivated in upper Amazonian regions of Ecuador, northeastern Peru, and southwestern Colombia, (basically in regions that lie anywhere between 200–2000 meters of elevation)....

AFS Opens State-of-the-art Innovation Center

AFS Opens State-of-the-art Innovation Center

Applied Food Sciences, Inc. (AFS) invests in the University of Iowa choosing its BioVentures Center (BVC) to be location for the company's newest branch for plant-based ingredient innovation. AUSTIN, Texas - Jan. 19,...

Don’t Sleep on Organic, Soluble Turmeric

PurTurmeric™, an innovative, superior quality turmeric extract, yields a complex flavor and full solubility for simple formulation. Look for this new ingredient from Applied Food Sciences (AFS) at BevNET Live and IFT, 2018. Trending TurmericOrganic Certified & Non-GMOHighly Water SolubleShelf StableSaves Time & Cost in Formulation https://youtu.be/FaCQRsNgen8 Trending Turmeric —...

Applied Food Sciences Gains Non-GMO Project Verification

Applied Food Sciences Gains Non-GMO Project Verification

Applied Food Sciences, Inc. (AFS) has taken the next step in demonstrating transparency by getting four of its core ingredients Non-GMO Project Verified. The company’s PurCaf organic caffeine headlines a list of sustainably sourced offerings. PurCaf Organic Caffeine – a 95% caffeine extract from...

Why Experts are Now Saying this Herb is Not Only Safe, but Needed Now More Than Ever!

Applied Food Sciences sets the record straight about kava at SupplySide West with the release of their newest ingredient KAVOA™ kava extract for relaxation, stress relief and sleep support. After more than a decade of some negative attention, Applied Food Sciences, Inc. (AFS), along with other industry experts, are setting the record straight about the safety and efficacy of Kava. During SupplySide West...

AFS issues Patent for Producing Guayusa Extract

AFS is pleased to announce it is the exclusive owner of U.S. Patent #9345707, a process patent that covers the production of enriched natural guayusa, from a single source plant, containing antioxidants, amino acids and caffeine.  The purpose of this process patent is to create a highly water...

Applied Food Sciences Inc. Opens State-of-the-art Innovation Center

Applied Food Sciences, Inc. (AFS) demonstrates a commitment to innovation in food, nutrition and life sciences with the grand opening of a Midwest-based Innovation Center in Iowa City, Iowa. The Austin-based company, Applied Food Sciences, is a natural ingredient supplier specializing in botanical...

Three Steps to Achieve Transparency in Beverages

When it comes to beverages, the full concept of “clean" goes beyond incorporating natural ingredients into a formula. It aligns more with demonstrating the transparency of the product as a whole. This is because the premise behind “clean label" is consumers are...

An eGuide to Supply Chain Stewardship, Going Beyond Sustainability

The concept of "stewardship" may seem like an esoteric or cutting-edge noun to the supply chain, but to the consumer it is an increasingly important verb—a corporate ethic—characterized by social, environmental and ethical accountability. In today's market consumers want quality products with healthy ingredients produced...

An eGuide to Supply Chain Stewardship, Going Beyond Sustainability

The concept of "stewardship" may seem like an esoteric or cutting-edge noun to the supply chain, but to the consumer it is an increasingly important verb—a corporate ethic—characterized by social, environmental and ethical accountability. In today's market consumers want quality products with...

3 Reasons Energy Drinks will continue to dominate the shelf

3 Reasons Energy Drinks will continue to dominate the shelf

In 1987, an energy drink was sold for the very first time in its home market of Austria.  The original beverage, at the time called Krating Daeng, was actually a Thai energy drink marketed to truckers, farmers, and construction workers.  It wasn’t until Austrian business man, Dietrich Mateschitz, drank this formula...

Archive News

AFS issues Patent for Producing Guayusa Extract

AFS is pleased to announce it is the exclusive owner of U.S. Patent #9345707, a process patent that covers the production of enriched natural guayusa, from a single source plant, containing antioxidants, amino acids and caffeine.  The purpose of this process...

AFS Opens State-of-the-art Innovation Center

Applied Food Sciences, Inc. (AFS) invests in the University of Iowa choosing its BioVentures Center (BVC) to be location for the company's newest branch for plant-based ingredient innovation. AUSTIN, Texas - Jan. 19,...

New Kava Extract Focused on Addressing Safety Concerns

Safety concerns have long dogged the kava Piper methysticum market, but Applied Food Sciences (AFS; Austin, TX) has introduced a new kava extract that it says is produced with special concern for top safety issues surrounding kava production. Its new Kavoa kava...

Applied Food Sciences Reveal New Kava Product

After more than a decade of some negative attention, Applied Food Sciences, Inc. (AFS), along with other industry experts, have set out to set the record straight about the safety and efficacy of Kava, an ingredient well known for it’s anti-anxiety benefits. The KAVOA...

2015 Innovation Retreat: Join AFS!

AFS 2015 Innovation Retreat! Special Presentations by Mintel™ and Next Trend™ on Consumer Behavior. Plus a New Product Creation workshop, wine tasting and more! Find out more…

It’s Your Caffeine that’s the Problem

PurCaf® is 92% Pure Caffeine Are you a 92%er? Most #OrganicCaffeine is only 30% caffeine. by vol. which means it takes more than 300mg to form a single dose! #Seriously!?! Use @PurCaf! PurCaf® is USDA and Eco-Cert Organic....